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Roundup: Canadian Finance Gurus & Bloggers to Follow


As a Canadian small business owner, staying abreast of trends, advice, and happenings in the world of financial matters is an important part of your leadership role. But the world wide web is brimming with content and good information can sometimes be hard to source. We’ve attempted to make this a little bit easier by curating a list of some of the top financial experts on the web: Must-reads and must-follows in the world of Canadian finance.

  1.  The Blunt Bean Counter

The Blunt Bean Counter’s founder, Mark Goodfield, is a Chartered Professional Accountant (CPA) and uses this blog as an outlet to share his thoughts and expertise on a range of topics from personal finance to tax advice, all served up with “a twist of humour and sarcasm.”

Whether you’re an individual who is looking to become more knowledgeable with Canadian accounting and finance or simply seeking for blunt advice on income taxes and money, The Blunt Bean Counter has something for everyone!

  1. Susan Ward – Small Business Canada

Susan Ward is an experienced small business professional and has been writing about running small businesses for over 20 years. Her work has been published and viewed on a variety of websites and magazines, as well as used as teaching guides. Susan has won a Small Business Influencer Award in 2011, 2012,2013 and 2014.

  1. Canadian Couch Potato

The Canadian Couch Potato was once cited as one of the best investing blogs in Canada. Founded by Dan Bortoloitti in 2010, his goal was to provide readers wtih a complete guide to the “Couch Potato Strategy.” Also known as index investing, or passive investing, this refers to investment strategies that focus on index mutual funds and exchange-traded funds (ETFs).

Dan was successfully able to grow his audience leveraging his experience with the financial industry. As a result, the Canadian Couch Potato has become a popular go-to investment blog for beginners and experts looking to manage their money better without making it a full-time job.

  1. Ellen Roseman

Of course, no list of finance gurus and bloggers would be complete without Ellen Roseman! Ellen is a popular Toronto Star columnist and has been advocating for consumer rights for the last 35 years. She is the author of Money 101: Every Canadian’s Guide to Personal Finance and Money 201: More Personal Finance Advice for Every Canadian to provide Canadians who are looking to become more literate with every day personal finance. Ellen is also a great personality to follow on Twitter where she actively shares and engages.

  1. / Jim Yih

If you’re looking for a single site that publishes high quality information on financial planning, is for you. Jim Yih and his diverse team of contributors and authors pool in their financial advisory expertise and knowledge in a wide range of topics, from retirement issues, to investment, and real estate planning. Jim has been writing financial advisory blogs since 1999 and has every article he has written in his archives.

  1. Gail Vaz-Oxlade

Gail Vaz-Oxlade is a financial expert, television personality and author, having penned several books on personal finance. She started her career in administrative and marketing, slowly transitioned into financial technical writing, and eventually, writing freelance in the financial subject matter over a number of years. Gail’s blog has provided financial advice targeting the average Canadian and has constantly connected and engaged with her readers in her Q&A series call “This & That.”

  1. Rob Carrick

For over 20 years, Rob Carrick has been writing about personal finance and business. As a Globe and Mail Personal Finance Columnist, he is particularly interested in housing market, the financial challenges faced by the young adults of Generation Y and the impact of longer lifespans on our finances. He’s the author of How Not to Move Back in With Your Parents: A Young Person’s Guide to Financial Empowerment to educate young adults learn the basics of money management . You can follow his Globe and Mail columns here.

  1. Money Crashers

Money Crashers aims to develop a community of people who are striving to make financially sound decisions. The website is filled with resources covering many aspect of finance, developed to educate and guide individuals in making wise choices about credit and debt, investing, real estate, insurance, spending, and more. For small business owners, the site also has a section dedicated to your unique needs, questions and concerns.

  1. Montreal Financial

Ronika Khanna is a Montreal accountant who helps small business and self-employed professionals with their accounting, taxes, and financial needs. Her blog takes the approach of proactively addressing the questions and concerns that small business owners and entrepreneurs may have, such as “Should you register or incorporate your small business?” or  “What to do when your tax obligations are overdue?”

  1. Modest Money

Founder of Modest Money, Jeremy Biberdorf, was inspired to start this financial blog at a time when he was experiencing a major shift in his personal life and needed to improve his finances. Modest Money covers Canadian and American financial topics and has something for everyone. Jeremy’s site resonates with Canadians because he’s relatable: “I am just an average guy facing an average financial situation.”

  1. Bankless Times

Alternative business and consumer finance is making a huge wave around the world and Bankless Times aims to deliver the latest news and updates about this rapidly growing space. You can find a plethora of information here covering topics like private consumer credit, crowdfundingsmall business lending, and more. Lendified’s Founder and CEO, Troy Wright had an interview with Bankless Times around the time of our launch – you can check out the article here.

  1. The Motley Fool

Founded by Brothers Tom and David Gardner, The Motley Fool is a multimedia financial services company aimed at building a global investment community. The Motley Fool offers stock market and investment-related advice, explaining people how to be in control of their finances and as a result, make better financial decisions.


New At Lendified : We’ve published a free guide to help you make the best financing decision for your small business! This guide, presented by the President of Lendified, is the most comprehensive guide to small business loans you will find.

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About the Author



Lendified is Canada's premier online lender for small businesses. The company was founded by former bank executives dedicated to provide businesses with fast, easy, and affordable financing. The Lendified team regularly produces blogs and guides to help small business owners succeed.

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